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Wednesday, July 22, 2009
Help Bring Back the Starbucks Gluten-Free Cake!
Dear fellow Celiacs,

We’d like your help to bring back the Starbucks gluten-free cake!

Despite what appears to be strong support from the gluten-free community, Starbucks is discontinuing its Valencia Orange Cake. This is a tremendous blow to the gluten-free community. It’s already so hard to find good, safe gluten-free options. Having a gluten-free treat at Starbucks was an enormous win for the community. It’s sad to see it disappear such a short time later, without any real explanation.

We’ve put together a petition to let Starbucks know how much we miss the gluten-free cake and to let them know we’d love to see it back in our local Starbucks!

Please share this petition with your support group members and ask them to sign it. The petition is located here: http://www.triumphdining.com/blog/petition-to-starbucks-bring-back-the-gluten-free-cake/.

We have 1,900 signatures so far – our goal is 5,000. We chose the goal of 5,000 because it’s a number we think Starbucks would sit up and pay attention to. When we reach our goal, we will present the petition to Starbucks corporate headquarters.

Please join us in our quest to get more options for gluten-free people around the country. I’ll keep you posted.
Thank you for reading this.

Sincerely,
Ross Cohen

Triumph Dining
124 E Broad St
Falls Church, VA 22046
E-mail: ross@triumphdining.com
Phone: 1-800-558-2906

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4 Comments:

Anonymous Anonymous said...

This is a tough one - I don't like Starbucks much (even their coffee makes me quite ill) but do want fellow Celiacs to have options.

Blogger Connie said...

I didn't care for the Orange Cake - too sweet and mushy for a breakfast food. Obviously there was too much waste or Starbucks wouldnt have discontinued it. If we want to have major corporations meet our needs, we need to support the effort with our wallets along with our comments. How many people are just signing this petition but never went and bought the Orange Cake? Let's tell Starbucks what we would buy, and what they could provide that wouldn't be as perishable or unhealthy.

Blogger Pam said...

Hi Erin,

I have signed this for sure already!

www.alovefornewrecipes.blogspot.com

Blogger Erin S. said...

Connie, here in NYC there were some Starbucks that were completely sold out of the gluten-free cake. I think our NYC Celiac Disease Meetup group and other groups did a really good job promoting this cake. There have also been full page ads in the New York Times. I wonder how widely publicized the gluten-free cakes were outside of NYC. The lack of knowledge of its availability may have lead to its demise.

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